Award winning, top quality building contractor specializing in the design and installation of swimming pools; distributor of swimming pool equipment, accessories and chemicals
Ref.GB042 Location WiltshireAsking Price £Offer Invited Confidential offered for sale
Finance available to buy this business subject to status. All regulated business is passed to independent financial advisors who are regulated by the FSA | |
Asking price includes:
Annual turnover in excess of £986,867
Gross profits of approximately £261,639
Net operating profits of £74,212
A trusted and respected reputation in the industry
Excellent opportunities and expansion capabilities
Strong word of mouth recommendations
Qualified and highly skilled workforce
Excellent network of referrals
Strong Forward Order Book
Substantial, loyal client base
Excellent profit margins
SPATA membership
Advertising
Goodwill
Website
Tools
Vans | Business profile: | Established more than thirty years ago, this business is one of the UK’s leading builders of swimming pools, supplying many and varied customers throughout the UK. This business works to the very highest standards and focuses on the very top end of the market. Project values are certainly higher than average, whilst still offering real value for money. As a consequence this business can name many high net worth individuals amongst its customer base including several leading celebrities from many different walks of life.
Still operated as a family business by its founder, this business is a one-stop shop for anyone wanting their own personal leisure complex. Some of the projects this business has been involved in are stunning to say the least – and more than deserving of the numerous awards this business has won over the many years of its operation. Although this business has operated all over the UK, the vast majority of its work originates within a 50 mile radius of its Wiltshire base.
This business designs and builds pools to meet the exact lifestyle requirements and to suit the environment of each and every Client – in terms of the size, shape and location of the pool, using only materials and equipment of the very highest standards. Permanent highly skilled staff provide quality workmanship. The scope of works offered also extends to providing pool enclosures to the Client’s own design or alternatively designed by this business on their behalf with the service including obtaining the necessary approvals from the Local Authority. Changing rooms, plant rooms, landscaping, paving and walling make up the full complement of construction work available. This business also offers a wide range of Spas, Saunas and Steam Rooms that can be integrated into any scheme as well as all forms of heating – essential for both indoor and outdoor pools, air treatment schemes for enclosed environments and all electrical works. This business also stocks a wide range of swimming pool chemicals and other accessories – all available for delivery or collection from its impressive showroom in the Wiltshire countryside.
The cornerstone to the success of the business however has been personal service. Customer care and satisfaction are monitored and maintained throughout the lifetime of a project with regular checks by management on site and regular communication maintained with the Client to stay abreast of ever changing requirements and to ensure complete customer satisfaction. Consequently this business has an extensive, loyal customer base and enjoys strong word of mouth recommendation.
This is a very successful business, operating at the very top end of its marketplace. Consequently project values are significant and margins reflected accordingly. With turnover for the 2004 financial year of £1,054,000 generating net profits of £107,700 this represents an excellent opportunity to acquire one of the leading exponents in its field in the UK.
Key strengths:
Very well established, with an excellent name throughout the swimming pool industry and very many years of very successful operation, this business has built an excellent reputation especially within the construction sector for completing high quality works on time and on budget. It is focused on the top end of the market where average project values and margins are at the high end. It has won several awards for design, construction and innovation within the swimming pool industry and as a consequence has developed a good network of architects which provide the vast majority of its work. Always busy, this business can always boast a forward order book of not less than six months.
This business exhibits the highest quality workmanship provided by a very strong, highly skilled and experienced, loyal team. It is particularly strong in personal service with dedicated Foreman permanently on hand to create instant solutions to any problems encountered on site.
Key opportunities:
There is an outstanding opportunity to build on the existing services and customer base of this business. With a strong demand for services combined with a capacity to increase turnover, a new owner contributing fresh ideas and investment in resources will have every advantage of building on an excellent platform.
This business maintains an extensive base of satisfied clientele who appreciate excellent workmanship and high levels of service. The vast majority of work however comes from existing relationships with Architects and there are many opportunities for further growth from sales to new customers, which the existing Company management has had little opportunity to pursue due to current workloads. This could easily be addressed by strengthening the second tier of management within the organization, by recruiting additional Contracts Managers, for example.
The company has done little or no marketing in the past relying on strong word of mouth recommendations to generate additional business. More assertive marketing and promotion within the appropriate market sectors could acquire an even larger slice of the market and further increase turnover.
Quality Assurance:
This business is a member of SPATA, the nationally recognised Trade Association for the swimming pool industry. As such it is required to maintain specific standards of workmanship and integrity, many of which have been created to protect the customer. This business is proud that, over the years, many of its pools have been commended for awards, given for design, innovation and construction. | Premises:
This business operates from a former builders yard of approximately ¾ of an acre. The site includes a small retail outlet and showroom, mainly for swimming pool equipment and accessories together with a workshop. A converted barn provides well suited office accommodation. The site is located within easy reach of this business’s extensive customer base via excellent motorway links - with the M3 close by.
The premises were purchased by the current owners of the business some time ago and are available freehold, subject to separate negotiation or alternatively leasehold, term and rent to be agreed.
Plant and equipment:
The business hires in equipment on site as required. Consequently the plant and equipment owned by the business is limited to a wide range of small hand tools – Kangos, Drills, diamond cutters, cement mixers etc.
The business operates three liveried vans – one of which is leased together with a Mitsubishi Pick-Up as well as a Dumper Truck and two trailers. | <>Marketing and Advertising:
With an-going forward order book of no less than six months, this business tops up its levels of customer awareness via occasional colour display ads in the home and lifestyle ‘glossies’. The retail outlet benefits from local press advertising, often promoting its frequent ‘Open Days’ and Yellow Pages ensures this business is top of mind whenever anyone locally considers installing a pool. This business also has a very well designed and informative website that performs well within all the major search engines for all relevant search topics.
The business benefits most however from the most effective form of marketing, word of mouth recommendation, particularly amongst the community of architects that provide a large volume of the work this business does – further boosted by the Awards this business receives in recognition of its high standards of operation. | | | Financial profile: | The business is being offered for sale as a going concern. All financial discussions will take place directly between the vendor and all interested parties under the auspices of Turner Butler.
The business is financially stable with no overdraft and enjoys a very strong Order Book. A highly successful company, it is profitably turning over in excess of £1 million.Turnover for year 2005 is £986,867, Gross profits for the 2005 financial year were £261,639 generating a net profit of £74,212. | Employees:
This is a family business, personally run by a Husband & Wife team assisted by an office staff of four and a permanent outside staff comprising six on construction, two service engineers and a part time Quantity Surveyor. Many of the staff have been with this business for many years reflecting the customer satisfaction they generate from the projects they have worked on in the past. | Support and Training:
The current owner will provide all necessary training and all relevant contacts to ensure a smooth transfer of the business. | Reason for Sale:
This is a genuine retirement sale. Having enjoyed a more than comfortable living from the business, the owners believe it is time to hand the business over to new owners to build upon the excellent foundations that have been laid. | | Turner Butler Disclosure Statement: This statement applies to information relating to any company or other undertaking or business advertised for sale by Turner Butler (a 'Business') The information supplied by Turner Butler on its website or in any other promotional material ('the Information') is not and is not intended to constitute an offer for sale of the Business or any assets of the Business or of the shares of any company which owns the Business. For the avoidance of doubt there is no intention to create a legal relationship which will only come into existence when a written contract for sale and purchase of the shares in or the Business has been entered into The Information provided is not intended to address your particular requirements. Further the Information does not constitute any form of advice recommendation representation endorsement or arrangement by Turner Butler and is not intended to be relied upon in making (or refraining from making) any specific decisions. Any agreements transactions or other arrangements made between you and any client of Turner Butler are at your sole risk and responsibility. The prospective sellers of the Business have provided the Information to Turner Butler. The Information has not been verified by Turner Butler. You must carry out your own due diligence and satisfy yourself as to the accuracy of all matters. In the case of the sale of shares in a Business the Information has been prepared on the basis that the shares will consist of or include more than 50% of the voting shares and that both the seller and the buyer is either a body corporate, a partnership, a single individual or a group of connected individuals so as to fall outside the scope of regulated activities as defined by the Financial Services and Markets Act 2000. If you are considering a transaction which falls within the scope of such regulated activities you cannot do so through Turner Butler. Appropriate professional, legal and accountancy advice should be obtained before making or refraining to make any decision. Turner Butler does not accept any responsibility or liability for loss or damage of any nature that may occur by reliance on the Information. Neither Turner Butler nor any of our employees or agents makes any representation as to the completeness or accuracy of the Information nor do we accept any liability for any losses, costs, liabilities or expenses which may arise directly or indirectly from your use of, or reliance on the Information. This document is governed by and shall be construed in accordance with English Law and any dispute arising in connection with it shall be subject to the non-exclusive jurisdiction of the English courts Turner & Co (GB) Limited registered in England and Wales under company no. 2477988 of registered office Savoy House Savoy Circus London W3 7DA, trading as Turner Butler © Shaun Sweeney October 2006 |
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