business for sale

Quality Cosmetics, Skincare & Fragrance Emporium

Sales Memorandum

Quality Cosmetics, Skincare & Fragrance Emporium

Confidentially offered for sale

Ref No:EF003

Location: Fringe of Lake District, Cumbria

Asking price £99,500 + SAV

Asking price includes:

Annual turnover of £200,000
Excellent Profit Margins (GP>40%)

Fantastic reputation for quality and service

High Profile leasehold property in town centre locationReputation for honesty, reliability and responsibility

Highly motivated and knowledgeable team

Excellent customer relationships

Established client base

Handover and training

Fixtures and fittings

Reputable suppliers

Gift Wrap Service

Gift Showroom

Savings Club

Goodwill

WebsiteFinance available to buy this business

Subject to status

All regulated business is passed to independent financial advisors who are regulated by the FSA

Business Profile:

 

This well established and reputable perfumery has been trading for over 14 years and in that time has built up an enviable reputation for offering an impressive range of high quality fragrances, cosmetics, toiletries and salon treatments to its clientele.

 

The business has many exclusive brandds including Matthew Wiliiamson, Richard James and Cartier. It is also is an approved stockist for the likes of Chanel, YSL, Roberto Cavalli, Versace, Agent Provocateur, Chantal Thomass, Calvin Klein, Guerlain, Ralph Lauren, Hugo Boss and Givenchy to name but a few.  In addition to this it keeps abreast of current market trends and stocks the very latest “in demand” fragrances and cosmetics, including the fantastic Ultraglow range of products, when they become available.

  

Customer satisfaction is key and the staff demonstrates this through the highly personal service they offer customers, both old and new. This level of service is one of the reasons why the business enjoys such high customer retention levels and repeat business.

 

To complement the wide and carefully selected range of perfumes and cosmetics the business also has a gift shop located on the first floor of the premises that offers gifts, cards, candles, jewellery, toiletries, contemporary ornaments and other soft furnishings and lifestyle products for the home.

 

The business also runs a savings club and gift wrap service that ensures the customer experiences a most favourable and complete shopping experience when visiting the premises. 

 

Customer Service:

 

This business does everything possible to enhance its excellent reputation priding itself on delivering the highest standards of customer service whilst still maintaining a relaxed but at the same time vibrant and friendly atmosphere. Every client is given a personal consultation so that their own tastes and personality are understood. The staff can then advise on the various ranges of products that may appeal to them now and in the future.

 

The results of this commitment to customer service are evident in the degree of regular custom and the choice of this business by new customers over competitors.

 

Key Strengths:

 

The business is superbly positioned in a prime retail location in the town guaranteeing high levels of customer awareness and footfall. Inspirational, the company is the leading outlet in the area dominating the local marketplace. Generating a high rate of return the business offers easy access and close parking ensuring an unhurried and relaxing retail experience for all of its clientele.

This business employs very talented, knowledgeable, experienced people and encourages their creativity. The business is extremely customer oriented and enjoys good relationships with both its customers and suppliers. Independent, the business's focus is on quality of service rather than quantity of customers serviced. Consequently the end product is consistently to a very high standard and customers purchase across the full range of fragrance and cosmetic products offered, achieving good  average spend, high levels of repeat custom and strong word of mouth recommendation.

 

Growth and Expansion:

 

The current market for this business is stable and is forecast in the near and longer term for significant growth. With a dedicated marketing strategy put in place the business will be well positioned to take maximum advantage of this growth as it occurs.

 

Key Opportunities:

 

Whilst the company does have a website presence and does enjoy some success with regards sales of certain product ranges online further investment in this area would  be rewarded with significant sales revenue.

 

The current owner has not given the business the attention it deserves of late due to ill health. A new owner with a new injection of energy and fresh ideas would be ideally placed to take the business through its next period of growth.

 

Employees:

 

The business is currently run by the owner and 3 part time sales assistants.

 

Advertising and Marketing:

 

The company does have a website and also does limited advertising in local papers and lifestyle magazines. It is understood that increased sales and marketing activity including full development of the existing client base would increase turnover significantly.

 

Premises:

 

This business is ideally situated in the centre of the town with ample customer parking close by and all local attractions and amenities within walking distance.  This prime retail outlet comprises a ground floor sales area with imposing frontage and excellent display cabinets. A first floor showroom comprising two seperately themed rooms with display cabinets,racking and shelving as well as a stockroom, office, kitchen and WC. The property is in excellent condition. Current rent is £7,200 p.a.

 

Business Hours:

 

Mon-Sat 9.30am-5.00pm

 

Financial Information:

 

The business is being offered for sale on an ongoing concern basis. All financial discussions will take place directly between the vendor and any interested party under the auspices of Turner Butler.

 

Current turnover is circa £200,000 p.a. Typical gross profit is in excess of 40%. The current rent is £7,200 per annum.

 

Reason for Sale:

The current owner is selling due to ill health, she will fully assist with hand over and training.

Turner Butler Disclosure Statement

 

This statement applies to information relating to any company or other undertaking or business advertised for sale by Turner Butler (a ‘Business’)

 

The information supplied by Turner Butler on its website or in any other promotional material (‘the Information’) is not and is not intended to constitute an offer for sale of the Business or any assets of the Business or of the shares of any company which owns the Business.

 

For the avoidance of doubt there is no intention to create a legal relationship which will only come into existence when a written contract for sale and purchase of the shares in or the Business has been entered into

 

The Information provided is not intended to address your particular requirements. Further the Information does not constitute any form of advice recommendation representation endorsement or arrangement by Turner Butler and is not intended to be relied upon in making (or refraining from making) any specific decisions.

 

Any agreements transactions or other arrangements made between you and any client of Turner Butler are at your sole risk and responsibility. The prospective sellers of the Business have provided the Information to Turner Butler. The Information has not been verified by Turner Butler.

 

You must carry out your own due diligence and satisfy yourself as to the accuracy of all matters. In the case of the sale of shares in a Business the Information has been prepared on the basis that the shares will consist of or include more than 50% of the voting shares and that both the seller and the buyer is either a body corporate, a partnership, a single individual or a group of connected individuals so as to fall outside the scope of regulated activities as defined by the Financial Services and Markets Act 2000. If you are considering a transaction which falls within the scope of such regulated activities you cannot do so through Turner Butler.

 

Appropriate professional, legal and accountancy advice should be obtained before making or refraining to make any decision.

 

Turner Butler does not accept any responsibility or liability for loss or damage of any nature that may occur by reliance on the Information. Neither Turner Butler nor any of our employees or agents makes any representation as to the completeness or accuracy of the Information nor do we accept any liability for any losses, costs, liabilities or expenses which may arise directly or indirectly from your use of, or reliance on the Information.

 

This document is governed by and shall be construed in accordance with English Law and any dispute arising in connection with it shall be subject to the non-exclusive jurisdiction of the English courts

Next steps

If you are interested in finding out more about this business please:

  1. Click here to generate the Confidentiality agreement with your details
  2. Print the confidentiality agreement
  3. Sign the confidentiality agreement and fax each page of the document to 0870 432 3611
  4. We will contact you and put you in touch with the seller of the business.

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